packaging design

Duties
Art Director and Designer

Comments
We came up with the idea of using medical products to go with the psycho mad scientist theme.This project was a nightmare though. No one could agree on anything. It took a year to decide on the head icon alone. Although once that happened it all started to flow.

Bearing packaging is popular in the skate industry. Appealing to younger kids is the objective. We had the tube outsourced. I designed the box from scratch based on how many tubes we were going to put in it. The box was also designed for shipping purposes where the back panel acts as the lid. I came up with the plastic insert to give support to the left and right sides.

psycho_abec7_display